Posts Tagged ‘online shop’

Tiger Commerce presents…fCommerce your gateway to a Facebook shop

Wednesday, February 16th, 2011

Our aim at Tiger Commerce is revolutionise the way we shop online and the recently launched fCommerce- your Facebook Shop to trade within the social network- is one of our newest developments.

Facebook Shop enables Facebook users to purchase goods and services without leaving the site to complete the transaction. This innovative technology enables anyone to set up their very own Facebook Shop without the need of an existing Tiger Commerce Shop.

With more than 500 million active users on Facebook and people spending over 700 billion minutes per month on Facebook, your product exposure couldn’t be better operating in the largest and busiest community ever.

“With people spending more and more time on social networks, it was a natural step to develop our business offering to incorporate the huge potential of this outlet. There are currently more users on social networks than there are on email, so the power of Facebook cannot be ignored.” said Neil Smith, Tiger Commerce’s Technology Director.

Knowing that the rate of basket abandonment is high if customers are required to leave the site to complete the transaction, we’re delighted to create a service which benefits both the retailer and its customers.”

The best news about fCommerce is that it’s absolutely free. That’s right all you need is a Facebook profile page. Follow the simple instructions and your online shop will be up and running in no time.

Facebook Shop works by connecting to your Google Base Feed, which means products are fed onto Facebook with the exact same details including name, price and images that appear on Google. If you currently don’t have an eCommerce website then fCommerce allows you to manually upload items via the product spreadsheet import/export tool available within the software. You then have the ability to take payments through your Facebook Shop, have a brochure site with no payments and/or link back to products in your established eCommerce site.

The key features of Tiger Commerce’s Facebook Shop include:fcommerce

1.  Setup in minutes
2.  Search the entire catalogue
3.  Load products instantly from an existing Google Based Feed
4.  Manually upload products via a spreadsheet
5.  Full shopping basket and typical eCommerce features
6.  Choice of payment services (PayPal, Paypoint.net)
7.  Supplement existing ecommerce websites or use as a standalone shop
8.  Additional power of Facebook’s content sharing

 Initial interest in the online shop software has been highly positive with online retailers including Grace is Green, Troop Supplies Ltd and Furniture Oracle already trialling the service. To try the revolutionary service for yourself visit www.facebook.com/apps/application.

 

Tiger Commerce launches iPhone app for etailers on the move

Thursday, March 25th, 2010

We’re really delighted to announce the launch of our iPhone app - free to all Tiger Commerce software users. This new app - mCommerce - enables shop owners to access and respond to real-time data relating to their online retail operation - all through their iPhone.

Tiger Commerce is the first UK ecommerce platform to launch an iPhone app to complement its browser based online shop software. mCommerce facilitates order tracking and on the move updates, allowing shop owners to stay in touch with new orders and new customer registrations, as well as  historical shop data - without needing to access a laptop or computer. Tiger Commerce clients can also use mCommerce to log into their shop’s Google Analytics account for up to date analysis on shop visitor data.

Tiger Commerce Launch M-commerce

Tiger Commerce Launch mCommerce

A few quotes from a couple of Tiger clients who are already using the mCommerce app:

“I run a couple of ecommerce websites. The new mCommerce app is perfect for me; it means I can easily stay in touch with orders coming into my shops at any time and wherever I happen to be. A brilliant and really useful add on to the Tiger Commerce service” Jamie Smith, www.squadronleader.co.uk

“We love Tiger’s i-Phone app, my co-directors and I all have other work commitments in addition to our Begolden online shop, and this allows us to easily keep track of what is happening in our shop. We really like the fact that we can access all our order management data without having to be in the office or near a computer ” Bobby Adams, www.begolden.co.uk

The new, free-to-download Tiger Commerce app, mCommerce is available now at the Apple Store for all Tiger Commerce website shop owners.

 

Sell your products with eBay and Tiger Commerce

Friday, October 30th, 2009

Recommended reading if you’re interested in setting up an eBay business is on the Startups site (www.startups.co.uk).  Click here to go to the relevant article. This is a very practical article, up to date and full of tips. (By the way, keep in touch with the Startups site and their email newsletters for loads of useful insight into making your business dream a reality).

Debenhams is in the news this week for opening dedicated shops within eBay and Amazon to sit alongside their freestanding website shops. The idea behind this move is to open up Debenhams to a much broader online marketplace.  Tiger Commerce is a fantastic website shop solution if you want to benefit both from the direct online sales channel (your own online shop) and the eBay marketing network. Tiger is integrated with eBay meaning you can easily upload your existing product catalogue from your online shop to eBay ie. you don’t have to create separate product listings for your eBay sales. Make the most of trading online with your own ecommerce website shop combined with eBay sales!

Tiger is integrated with eBay

Tiger is integrated with eBay

Video boosts online sales

Wednesday, May 13th, 2009

Vzaar, a video hosting company ran a customer survey recently which has revealed that using video to support product descriptions in ecommerce websites can significantly increase sales as well as reduce returns. In one particular case, an online diamond website shop  increased sales by 65% in the 4 months after adding product videos and reduced returns from 3o% to 12%.

Vzaar - Powering Video

Vzaar - Powering Video

At Tiger Commerce we have a number of ecommerce websites who use video to promote their products. Squadron Leader uses video extensively not only to promote its products, but also they use video to build their online community of ‘The Fallen’ - a library where customers/members can upload and share they ‘crash and burn’ videos.

'The Fallen'

'The Fallen'

Video can work particularly well where it is used for products that have complex technical features or are new to market. A good example is Godfreys, a garden machinery website shop, where video is used to demonstrate the features and benefits of its high end ride on lawn mowers.

Another good example, is LimeXB360, suppliers of online gaming and accessories. Video has been used to excellent effect to communicate the features of their gaming headphones which have had huge success since their recent launch in the UK market.

We would definitely agree with Vzaar that video is a tool that ecommerce website owners should consider to enhance their product descriptions and anecdotally, at least, we would confirm that videos do seem to enhance ecommerce sales revenues.

Design comes to the fore for ecommerce

Wednesday, April 1st, 2009

eCommerce has come a full circle. In the early days, 10 years ago, one of the reasons ecommerce website shops failed was because they were too ambitious with highly designed, flash dependent shop fronts - remember boo.com?. Most people did not have the broadband connections to allow them to enjoy those fancy graphics.

Over recent years there has been a strong focus on ecommerce website functionality and getting the basics right. Website shops looked dull, but they worked well.

But now as eCommerce matures, customer expectations on shopping experience and usability are shifting. With more and more players seeking the attention of the online shopper, design is now back on the priority list for website shops looking to create a strong visual impact in a highly competitive market place.  It’s not enough to offer great products and prices; you need to ensure that the shopping experience is better than your competitors. Design is one key element of improved customer experience.

Design back on the Priority List

Design back on the Priority List

The team at Tiger Commerce has worked with a number of its top ecommerce clients to come up with innovative designs that reflect the shop branding, improve the overall customer experience and create a lasting impression to promote customer loyalty. We now believe that this is where we have an edge over our competitors and we offer a full range of design services to our online businesses.

Innovative Designs

Innovative Designs

This is what one of Tiger Commerce’s website shop owners says “As the design and branding process developed, it became obvious that we were not only creating an ecommerce shop, but an online community. The aesthetics have enabled the site to evolve into a social community which has in turn driven sales.” Jamie Smith, www.squadronleader.co.uk

Design Drives Sales

Design Drives Sales

eCommerce continues to buck the trend

Tuesday, March 17th, 2009

Stats just released by the IMRG (the industry body for e-retail) show that ecommerce continues to buck the trend with year on year growth for Feb 09 at 13%. In spite of numerous casualties on the High Street, online shopping continues to power ahead with UK consumers increasingly turning to the internet for their purchasing decisions and to make their disposable income go further. These stats confirm that the ecommerce environment remains highly favourable - it’s still a great time to be setting up and running an online shop.

Tiger Commerce is the complete ecommerce website solution, priced at just £17.99 per month. Set up  an website shop today with our Free 7 Day Trial.

Tiger Commerce - £17.99

Tiger Commerce - £17.99

Tiger Commerce vs eBay Shop

Thursday, March 12th, 2009

We’re often asked by online retailers why they should set up a free standing ecommerce website shop rather than using an eBay Shop to sell their products. We can think of 8 reasons why a Tiger Commerce website shop shop is a better ecommerce solution than an eBay Shop. Take a look now at the 8 reasons!

Tiger Commerce vs eBay

However, we also understand that some retailers might still want to take advantage of eBay’s marketplace, so we have integrated with eBay to allow Tiger Commerce website shop owners to select products from their shop that they wish to offer for sale on eBay. This way you get the best of both worlds. You can see how the eBay integration works by setting up a Free ecommerce software trial at Tiger Commerce.